Still Killing Us Softly: Advertising's Image of Women
2.11987HD
This follow-up to Jean Kilbourne's award-winning 1979 documentary, KILLING US SOFTLY, further probes the harmful effects of stereotypical and sexist images in advertising. Kilbourne conducts a lecture within the film, displaying still images of women, men, children, and violent crime via a slide...
Jean Kilbourne's pioneering work helped develop and popularize the study of gender representation in advertising. Her award-winning Killing us Softly films have influenced millions of college and high school students across two generations and on an international scale. In this important new film,...
Taking advertisements from magazines, newspapers, album covers and shop front windows, KILLING US SOFTLY presents specific examples of the ways in which advertisements reinforce stereotypes, affect our self-image and how we relate to each other, our concepts of success and worth, love and...
The documentary focuses on images of women in advertising, in particular on gender stereotypes, the effects of advertising on women's self-image and the objectification of women's bodies.
Sex sells. What sells even more? Insecurity. Multi-billion dollar industries saturate our lives with images of unattainable beauty, exporting body hatred from New York to Beirut to Tokyo. Their target? Women, and increasingly men and children. "The Illusionists" turns the mirror on media, exposing...